Showing posts with label Proenza Schouler. Show all posts
Showing posts with label Proenza Schouler. Show all posts

Friday, September 18, 2009

'Double Take'



Reminding us all that fashion is supposed to be fun, designers Lazaro Hernandez and Jack McCullough of Proenza Schouler dreamed up a Spring-Summer Collection with tie-dye, animal print, tinsel and beading in the brightest colors imaginable.

It was a collection welcomed by fashion critics who argued in the last couple of seasons that the 28-year-olds were “trying too hard to come off as adult.”

The critics were right in this aspect, lest the two designers forget that they owe their overnight fame and success to their 20- early-30-something and celebrity customers. The youthful take on fashion’s recent trends had much to do with their source of inspiration:

“We wanted something young, something that felt fresh,” Hernandez told Style.com. “So we looked to surfing and skating – the things we grew up on.”

And refreshing it was, in a California-scuba-diver-meets-New-York-club-goer sort of way.

The sporty chic collection starred windbreakers wrapped around the waist which doubled as skirts. The motif continued in aqua blue shirt dresses and purple tank dresses. The most versatile combination was a black jacket with a menswear cut worn over color-blocked track pants.

Not afraid of color, the duo delivered animal print tops in an interesting tie-dye effect. But there were no references to hippies and Woodstock, with such blinding color combinations of blue and yellow encouraging the models to don thick, black sunglasses.

The bra-cup bodices that have defined Proenza Schouler style did return, this time accented with layers of mini-ruffles. In an unlikely use of material, plastic pom-pom fringe and tinsel fell in a torrent from the shoulders of racer back dresses.

Do you think the pair tried to tone it down with their choosing of accessories? Nope.

Studded, laser-cut heels, woven wedge sandals, and clutches came in the same electrified color palette as the rest of the garments.

Need a bit more attention next season? This is one collection that can’t help but go unnoticed.

-S.Gonzalez

*Photos courtesy of style.com

Monday, August 31, 2009

'Fashion's Night Out'


Have you ever wanted to hear the musical musings of Oscar de la Renta, or style tips with Alexander Wang and the designers of Proenza Schouler?

Ever wanted to introduce yourself to Vogue Editor-in-Chief Anna Wintour?

You can do all this and more during Fashion’s Night Out!

The global fashion fest will hit all major cities Thursday, Sept. 10, an initiative hatched by editors and publishers last spring in Paris and then cultivated by all 13 Vogue editions.

Its primary focus: to shop, shop, shop!

‘Fashion’s Night Out is Vogue’s response to the notion that in these challenging times, certain kinds of pleasure, such as shopping, are impermissible,’ wrote Wintour in Vogue’s September letter from the editor.

And with pleasure comes business.

More than 300 retailers (from independent shops to global luxury houses) plan to stay open as late as 11 p.m., luring customers with music, giveaways and special appearances from designers, celebrities, models and magazine editors. Pop-up stores – like the one between Vogue and Macy’s, or Parisian boutique Merci and Gap – will be a onetime shopping experience.

In New York City, Fashion’s Night Out equates to an appearance by Isaac Mizrahi at Bergdorf Goodman and the Mulleavy sisters of Rodarte selling clothes literally from a car trunk at their trunk show.

At the Stella McCartney store on 429 West Fourteenth Street, have some vegetarian food from a food truck parked outside and swap eco-fashion tips with Vogue fashion director Tonne Goodman.

Add a free pint to your tab at the Rag & Bone pop-up Irish pub, or a signature frocktail and some free pampering at Tracy Reese.

Aside from giving some much-needed business to retailers, Fashion’s Night Out has teamed up with Mayor Michael Bloomberg and the New York Community Trust to host a city-wide clothing drive for the NYC Aids Fund. Stores like Costume National and Dolce & Gabbana will have their own collection bin for new or gently used clothing donations.

Or purchase your own short- or long-sleeve Fashion’s Night Out tee ($30 or $35), with 40 percent of sales benefiting the National September 11 Memorial & Museum.

For a complete listing of participating stores, visit fashionsnightsout.com

I've marked my calendar. Have you?

-S. Gonzalez

*Photos courtesy of fashionsnightout.com and vogue.com